Post Updated: Aug. 9, 2026 (Last In-Person Visit: Updated for 2026)
Quick Summary
Looking for deep discounts on global luxury brands and Korean designer fashion in Busan? Lotte Premium Outlets Dongbusan is a top choice for high-end luxury labels (Gucci, Burberry, Bottega Veneta, and more), tax-free shopping convenience, and easy access to major tourist attractions. The newly expanded Shinsegae Simon Busan Premium Outlets offers a picturesque open-air European shopping village boasting an extensive range of luxury designer boutiques (Moncler, Ferragamo, Armani, and more), sportswear, and lifestyle brands. For deep clearance discounts on premier Korean designer fashion, head to The Handsome Factory Outlet Busan as an insider bonus stop.
In This Post
- Busan Outlets at a Glance: Which Should You Visit?
- Lotte Premium Outlets Dongbusan
- Recommended 1-Day Osiria Shopping & Sightseeing Itinerary
- Shinsegae Simon Busan Premium Outlets
- Lotte Outlet Dongbusan vs. Shinsegae Simon Busan
- The Handsome Factory Outlets Busan
- Foreign Tourist Tax Refund Guide
- Essential Tourist Tips for Shopping in Busan
- Frequently Asked Questions (FAQ)
Busan Outlets at a Glance: Which Should You Visit?
If you only have time for one shopping trip during your Busan itinerary, use this decision table to choose the right outlet for your style, budget, and travel plans.
| Feature | Lotte Premium Outlets Dongbusan | Shinsegae Busan Premium Outlets |
|---|---|---|
| Vibe | Coastal mega-mall & rooftop views | Open-air European shopping village |
| Luxury Brands | Gucci, Burberry, Fendi, Bottega Veneta & more | Armani, Moncler, Ferragamo & more |
| From Haeundae | public transporation: 40–50 mins / Taxi: -20 mins | public transporation: 60-70 mins / Taxi: -35 mins |
| Tax Refund | On-site Kiosk Available | On-site Kiosk Available |
Map of Busan Outlet Malls

Lotte Premium Outlets Dongbusan
Located in the heart of the Osiria Tourism Complex in Gijang, Lotte Premium Outlets Dongbusan is South Korea’s premier coastal shopping destination. Formerly Asia’s largest outlet mall, it remains the ultimate one-stop shopping hub for international visitors seeking high-end designer brands, tax-free convenience, and family entertainment.

Quick Facts & Location
- Address (English): 147 Gijanghaean-ro, Gijang-gun, Busan
- Address (Korean): 부산 기장군 기장해안로 147, 롯데프리미엄아울렛 동부산점
- Operating Hours: 10:30 AM – 9:00 PM (Daily)
- Call: +82-1577-0001
How to Get to Lotte Premium Outlets Dongbusan
📍 Location on Maps
• Save on KakaoMap: Open KakaoMap Pin
• Save on Naver Map: Open Naver Map Pin
• Navigation Tip: Google Maps walking directions do not function reliably in South Korea. Download KakaoMap or Naver Map (both available in English) and use the links above to save the pin before heading out.
🚇 By Subway
Take the Donghae Line and get off at Osiria Station (오시리아역 / Station K122). Take Exit 1 and walk about 10–12 minutes (approx. 800m) straight along Gijanghaean-ro to the main entrance.
🚍 By Bus
Catch local Bus No. 100, 139, 181, 185, or Express Bus 1001. Get off directly at the Dongbusan Station Tourist Complex bus stop (동부산 관광단지 정류장), located right in front of the outlet complex.
🚖 By Taxi
- From Seomyeon: 35-50 minutes (approx. ₩22,000 – ₩35,000 KRW).
- From Haeundae Beach: 20-30 minutes (approx. ₩11,000 – ₩18,000 KRW).
*Travel time and fare are subject to traffic conditions.
💡 Transit Tip
Busan’s subways and buses do not accept cash (neither in Seoul). Preorder and pick up a T-money Card at the Incheon Airport for seamless tap-and-go transfers between subways and buses.
Lotte Premium Outlets Dongbusan Store Directory

With over 380 brands, Lotte Premium Outlets Dongbusan is far more than just a fashion outlet. The mall also houses a large Lotte Mart (ideal for stocking up on Korean snacks and groceries) and Lotte Cinema, so expect to spend at least 2 to 4 hours here if you want to explore thoroughly.
Below is our categorized directory of top brands to help you plan your route.
🔍 Click to View Complete Categorized Lotte Premium Outlets Dongbusan Brand Directory (A–Z)
1. High-End Luxury & Designer Flagships
- Alexander McQueen
- Balenciaga
- Bottega Veneta
- Burberry
- Canada Goose
- Coach
- Ermanno Scervino
- Etro
- Fabiana Filippi
- Fendi
- Gucci
- Helen Kaminski
- Hugo Boss
- Isabel Marant
- Jimmy Choo
- Kenzo
- Longchamp Boutique
- Max Mara
- Michael Kors
- Moncler
- Mulberry
- Oilily
- S.T. Dupont Boutique
- Saint Laurent
- Thom Browne (Women’s)
- Tory Burch
- TUMI
- Valentino
- Versace
- Vivienne Westwood
2. Luxury Multi-Brand & Select Shops
- BEAKER
- Brand Nara
- Luxury Avenue
- Luxury Secondhand / Vintage / Parallel Imports
- Mue
- Second Run by ILMO
- Tom Greyhound
3. Women’s Contemporary & Designer Fashion
- A.P.C.
- AllSaints
- Bernice
- Club Monaco
- Diesel (OTB Korea)
- DKNY
- JILLSTUART
- Lanvin Collection
- Latt
- Le Beige
- MINE
- MOJO.S.PHINE
- Obzee
- Rag & Bone
- Sandro
- Songzio Paris
- The Cashmere
- Theory
- TIME
- Vanessa Bruno
- Zadig & Voltaire
4. Women’s Casual & Character Fashion
- Aren
- BCBG
- Benetton
- Bove
- CC Collect
- Chatin
- City Breeze
- Deco
- Demoo
- Duel
- Egoist
- Gibi / Bonnie Fay
- HAGO
- Hunch
- Isae
- it MICHAA
- Izzat Baba
- Jigott
- JJ Jigott
- Jindo Fur
- Keith / Bloomsbury
- Kenneth Lady
- KL
- L’oeuvre
- Le Chap
- List
- Lookast
- Love & Show
- Lucky Chouette
- Michaa
- Moe
- Nice Claup
- O2nd
- Olive Des Olive
- On & On
- Plastic Island
- Printemps
- Rave
- Rein
- Rii
- She’s Miss
- Sisley
- Sistina
- SJ
- Studio Shop
- Studio Tomboy
- System
- The Izzat Collection
- Thursday Island
- V&Y Studio
- Verish
- ZOOC
5. Men’s Fashion & Suits
- &G
- Barbour (Men’s)
- Beanpole
- Brooks Brothers
- Brown Breath
- C.P. Company
- Cambridge Members
- Countess Mara Shirts
- Custom Mellow
- DAKS Menswear
- DAKS Shirts
- Drawfit
- Dupont Shirts
- Ferraro Milano
- Galaxy
- HAZZYS
- Henry Cotton’s
- Indian
- JILLSTUART NEW YORK
- Juun.J
- Lacoste
- Liberclassy
- Maestro
- Man on the Boon
- Olzen
- Parkland
- Polo Ralph Lauren (Men’s)
- Renoma Shirts
- Renoma Suits
- Rogatis
- Series
- Setter
- SIEG
- Solid Homme
- Songzio Homme
- Stone Island
- System Homme
- TIME Homme
- Tommy Hilfiger
- Zio Songzio
6. Youth Casual, K-Streetwear & SPA
- 8 Seconds
- Acme De La Vie (ADLV)
- Buckaroo
- Calvin Klein Jeans
- Codegraphy
- Codes Combine
- Covernat
- Deus Ex Machina
- Giordano
- Guess
- Kangol
- KKST
- LAP
- Lee
- Levi’s
- Lifework
- Mahagrid
- Marithé François Girbaud
- Mindbridge
- MLB
- Musinsa Standard
- Naning9
- NBA
- Pigment
- Polham
- Project M
- Recov
- Twy
- Uniqlo
- Van Eyck
- Verutum
- Wacky WiLLy
- Zara
7. Sports & Athleisure
- ABC Mart
- ABC Mart Sports
- Adidas
- Andar
- Arena Sports
- Barrel
- Converse
- Crocs
- Descente
- Dynafit
- Fila
- H-Dex
- Le Coq Sportif
- Lululemon
- Mizuno
- New Balance
- Nike
- Reebok
- Renoma Swimwear
- S Market
- Salomon
- Skechers
- Spyder
- Umbro
- Under Armour
- Vans
- Wilson
8. Golfwear
- A.P.C. Golf
- Adidas Golf
- AK Golf
- Amazing Cre
- ANEW Golf
- Callaway
- Fairliar
- Fantom
- FootJoy
- G/FORE
- Lanvin Blanc
- Lynx Golf
- Malbon Golf
- Mark & Lona
- Master Bunny Edition
- Munsingwear
- Nike Golf
- Pearly Gates
- PING
- PXG
- Renoma Golf
- South Cape
- St. Andrews
- Titleist
- Titleist (Special Store)
- Volvik
- WAAC
- Wide Angle
9. Outdoor & Leisure
- Arc’teryx
- Blackyak
- Columbia
- Discovery
- Eider
- Fjällräven
- K2
- Klättermusen
- Kodak Outdoor
- Kolon Sport
- Kolping
- Mont-bell Original
- National Geographic
- NEPA
- Nordisk
- Patagonia
- Sierra Designs
- Snow Peak
- The North Face
10. Kids, Baby & Entertainment
- Absorba
- Benetton Kids
- Biskuit
- Carry Market
- Chou Chou & Crème
- Ettoi
- Fendi Kids
- French Cat
- I Love J
- Kangol Kids
- Kenzo Kids
- Kids Multi-brand Store
- LEE KIDS
- LEGO
- Little Ground
- Little Mountain
- Lollipoly
- National Geographic Kids
- NEPA Kids
- New Balance Kids
- Nike Kids
- Organic Mom
- Roa & Jane
- Think Drawing Cafe
- TOEBOX
11. Shoes, Handbags & Accessories
- Barbara
- Camper
- Captain
- Couronne
- DAKS Handbags
- DAKS Shoes
- ECCO
- Eye Avenue
- Geox
- Joy Gryson
- Kuern
- Kumkang
- Look Optical
- Louis Quatorze
- Mandarina Duck
- MetroCity
- Michelle by Tandy
- Misope
- Mook
- My Chelle
- OVM
- Raum Edition (Keen, Premiata)
- Rockport
- Samsonite
- Shoe Comma Bonnie
- Skechers USA
- Soda
- Swarovski
- Vunque
- White Sands
- Y Concept
12. Intimates & Lingerie
- Codes Combine Innerwear
- Venus
- Vivien
- Wacoal
13. Jewelry, Beauty & Cosmetics
- Cosmetic Club
- Golden Dew
- Lush
- Olive Young
- Pick Number Three
- RoseeDor
- The Cosmetic Company Store
14. Lifestyle, Supermarket & Guest Services
- 7-Eleven
- Apple
- Artbox
- ATM
- Clothing Alterations
- Kids’ Play Area
- Lotte Mart
- Nursing Room
- Pet Ground
- Wine Shop
Dining & Facilities: What to Eat & Do
Shopping isn’t the only reason to visit. Lotte Premium Outlets Dongbusan houses nearly 50 restaurants, cafes, and entertainment amenities:
- Dining Highlights: Head to the 3rd-floor dining zone for a wide variety of cuisines. You can sit down at an individual restaurant, or if everyone in your group is craving something different, head to Tasty Ground, the outlet’s spacious food court.
- Coffee & Dessert: From specialty coffee spots like Paul Bassett to South Korea’s only Coach Café, you’ll have more options than you could ask for when you need a coffee break or a quick dessert.
- Rooftop Observatory & Cinema: Head up to the top-floor lighthouse-style rooftop garden for panoramic ocean views of the Gijang coastline. The complex also features a full Lotte Cinema if you want to catch a movie.
- Luggage Lockers: The luggage storage lockers are located near the main customer service center on the 1st floor. A paid service, they’re especially convenient if you’re traveling directly to or from Gimhae Airport or Busan Station.
🍽️ Click to View Complete Restaurants & Cafe Directory (A–Z)
Restaurants & Food Court
- Artisan’s House (Jangin-ui Jip)
- Ashley
- Dimsum Guys
- Dookki (Tteokbokki Buffet)
- Godong Gyeongyang
- Halmaeson Chungmu Gimbap
- Hangari Handmade Noodles
- Hanyang Chinese Restaurant
- Horinok
- Jeonghaedam
- K Somchai
- Konomi Sushi
- Mad for Garlic
- Marasum
- Mirim Yangjang
- Miss Katsu
- Muhan Gyedo
- Myeongdong Katsura
- On the Border
- Ongijeong
- Outback Steakhouse
- Pungwonjang
- Rimini
- Saemaul Sikdang
- Solsot
- Sushi Tsukamu
- TASTY GROUND (Food Court)
- Tokyo Gyudon
- Yeonnam Toma
- Yiganae Tteokbokki
Cafes, Bakery & Desserts
- Angel-in-us Coffee
- Auntie Anne’s Pretzels
- Bon Hodu
- Bonanza Coffee Roasters
- Brown Hands
- Cafe Sugar
- Chestnut Café
- Coach Coffee Shop
- Ediya Coffee
- Gent’s Bakery
- Gong Cha
- Greenish
- Illy Cafe
- In the Mass
- Lotteria
- Paul Bassett
- Robb Coffee
- Staccato Roasters
- Street Churros
- Weeny Beeny
*Note: Store lineups and pop-ups change periodically. While major flagship brands stay long-term, you can double-check on the official Lotte Premium Outlets Dongbusan Website before visiting.
Lotte Mall Maison Dongbusan
Right across the street from Lotte Premium Outlets Dongbusan, Maison Dongbusan welcomes visitors. This shopping center is one of the largest furniture and home decor stores in Busan.
The shopping mall is 13,520 square meters (145,000 square feet) large and hosts 38 furniture and interior design brands, from Korean brands to imported ones. Furniture might not be on the shopping list of international visitors, but travelers can still find small home decor items that they can bring back home. Also, it is a good place to see the trend in Korean home style.



Recommended 1-Day Osiria Shopping & Sightseeing Itinerary
Maximize your travel time by combining shopping at Lotte Premium Outlets Dongbusan with nearby attractions in East Busan:
- 09:30 AM – 11:30 AM: Start your morning at Haedong Yonggungsa Temple, South Korea’s iconic cliffside seaside temple. (5-minute taxi from Osiria Station).
- 11:45 AM – 03:00 PM: Head to Lotte Premium Outlet Dongbusan. Enjoy lunch and shopping at once.
- 03:15 PM – 06:00 PM: Cross the street to explore Lotte World Adventure Busan or ride the downhill gravity carts at Skyline Luge Busan.
- 06:30 PM – ONWARDS: Finish your day with fresh grilled clams or seafood near Songjeong Beach or Gijang Coastline.

Travel Smart
- If you plan to visit Lotte World Adventure, Skyline Luge, and other Busan attractions, purchase a Visit Busan Pass in advance. It includes free entry to dozens of top spots around Osiria.
- If you’re traveling in a group, with children, or planning to bring back heavy shopping bags, navigating public buses for over an hour can be exhausting. A Private Busan Custom Day Tour lets you build a personalized itinerary combining the outlets with coastal sights, complete with door-to-door hotel pick-up and private luggage storage while you shop.
Shinsegae Simon Premium Outlets Busan
Nestled in northern Gijang, Shinsegae Simon Premium Outlets Busan delivers a relaxed European village atmosphere. Operated by Shinsegae, the retail powerhouse behind the world’s largest department store in Centum City, this open-air outlet mall features over 270 brands set amidst plazas and manicured seasonal gardens.

Quick Facts
- Address (English): 1133 Jungwan-ro, Jangan-eup, Gijang-gun, Busan
- Address (Korean): 부산 기장군 장안읍 정관로 1133 신세계사이먼 부산프리미엄아울렛
- Operating Hours:
- Summer (May–Oct): 10:30 AM – 9:00 PM
- Winter (Nov–Apr): 10:30 AM – 8:30 PM (Mon–Thu) | 10:30 AM – 9:00 PM (Fri–Sun)
- Closed on Korean New Year’s Day and Chuseok
- Call: +82-1644-4001
How to get to Shinsegae Premium Outlets Busan
📍 Location on Maps
• Save on KakaoMap: Open KakaoMap Pin
• Save on Naver Map: Open Naver Map Pin
Because Shinsegae Simon is located further inland on the outskirts of Busan, direct rail connections are not available:
🚇🚍 By Subway + Bus Transfer
Take the Donghae Line to Jwacheon Station (좌천역) and exit through Exit 1. From there, transfer to a bus for the short trip (about 10 minutes) to Busan Premium Outlets. You can catch bus No. 37, 182, 188, 302, or 3008, or one of the local Gijang-gun buses (8, 8-1, or 57).
🚍 By Direct Bus
Several bus routes connect major areas of Busan directly to Shinsegae Premium Outlets Busan:
- Express Bus 1008: Departs from Dongnae Station (Exit 3) > Pusan National University (PNU) > Cheolma > Jeonggwan > Shinsegae Outlet Busan (runs every 15 mins)
- Bus No. 182: Departs from Jangsan Station (Exit 5) > Gijang > Jwacheon Station (Donghae Line) > Shinsegae Outlet Busan (runs every 30 mins)
- Bus No. 188: Departs from Anpyeong Station (Exit 4) > Gijang > Ilgwang > Imnang > Jwacheon Station (Donghae Line) > Shinsegae Outlet Busan (runs every 40 mins)
- Bus No. 37: Departs from Nopo Station (Exit 2) > Jeonggwan > Shinsegae Outlet Busan (runs every 20 mins)
- Gijang-gun 8: Departs from Gijang Station (Donghae Line, Exit 1) > Ilgwang Station (Exit 1) > Jwacheon > Shinsegae Outlet Busan (runs every 25 mins)
🚖 By Taxi
- From Seomyeon: 45-55 minutes (approx. ₩30,000 – ₩36,000 KRW).
- From Haeundae Beach: 35-40 minutes (approx. ₩25,000 – ₩30,000 KRW).
*Travel time and fare are subject to traffic conditions.
Shinsegae Premium Outlets Busan Brand Directory

With over 270 designer boutiques, high-street fashion labels, and lifestyle stores spread across its open-air Mediterranean-style mall, navigating Shinsegae Simon Premium Outlets Busan can feel overwhelming. Whether you’re hunting for steep discounts on international luxury brands like Maison Margiela and Moncler, updating your wardrobe with trendy Korean contemporary labels like Matin Kim, or picking up outdoor gear from Arc’teryx, having a complete list of brands makes all the difference.
Below is the full, categorized brand directory sorted alphabetically to help you locate your favorite stores quickly on your visit.
🔍 Click to View Complete Shinsegae Outlet Busan Brand Directory (A–Z)
1. Imported Luxury
- Armani Store
- Boon The Shop
- Brunello Cucinelli
- Coach
- Cometa LUX
- Corneliani
- Etro
- Ferragamo
- Herno
- Hugo Boss
- Issey Miyake / Pleats Please
- Maison Margiela
- Max Mara
- Michael Kors
- Moncler
- Moschino
- Patou
- Paul Smith
- Peserico
- Rare Factory
- S.T. Dupont
- Shinsegae Factory Store
- SI Village
- Versace
- Vivienne Westwood
- Zegna Outlet Store
2. Contemporary Fashion
- A.P.C.
- Barbour
- Beaker
- C.P. Company / Coevo
- Club Monaco
- Corneliani
- DKNY
- IRO
- Isabel Marant
- Jill Stuart
- Maje
- Sandro
- Theory
- Theory Men
- Tom Ford
- Vanessa Bruno
3. Women’s Fashion
- Benetton
- Bove
- CC Collect
- Deco
- Della Lana
- Demoo
- Duel
- Egoist
- Froops Korea
- Ilail
- it MICHAA
- Izzat Baba
- Jigott
- JJ Jigott
- Jones
- Juke
- Juun.J
- Kuho
- L’oeuvre
- LAP
- Le Beige
- List
- Lucky Chouette
- Matin Kim / Hago House
- Michaa
- Mine
- Mojo.S.Phine
- Nice Claup
- O2nd
- Obzee
- On & On
- Patou
- Plastic Island
- Printemps
- Rein
- Rin / Moe
- SJSJ
- Studio Tomboy
- System
- The Ilma
- Thursday Island
- Time
4. Men’s Fashion
- &G
- Allegri
- Bean Pole
- Brooks Brothers
- Cambridge Members
- Custom Mellow
- DAKS
- Faren
- Galaxy
- Hazzys
- Henry Cotton’s
- Lacoste
- Man On The Boon
- Mindbridge
- Olzen
- Pal Zileri
- Polo Ralph Lauren
- Renoma
- Rogatis
- Series
- SIEG
- Solid Homme
- Songzio Homme
- System Homme
- Time Homme
- Tommy Hilfiger
- Zio Songzio
5. Jeans, Casual & SPA
- 8 Seconds
- Brown Breath
- Calvin Klein Jeans / Underwear
- Codegraphy
- Covernat
- EE Place
- Giordano
- Guess Jeans / Underwear / Kids
- Lee
- Levi’s
- Lifework
- Marithé François Girbaud
- MLB
- MMLG
- New Era
- Nomanual
- Open Run Project
- Polo Ralph Lauren
- Project M
- Setter
- Yale
6. Shoes & Handbags
- ABC Mart
- Barbara
- Camper
- Couronne
- Crocs
- DAKS Accessories
- ECCO
- Heritage Kumkang
- Joy Gryson
- Louis Quatorze
- Mandarina Duck
- MetroCity
- Rockport
- Samsonite
- Shoe Comma Bonnie
- Soda
- Tandy
- Tumi
- UGG
7. Sports, Golf & Outdoor
- Adidas
- Amazing Cre
- ANEW Golf
- Arc’teryx
- Blackyak
- Boss Golf
- Brompton London
- Callaway Golf
- Challenger
- Cleveland
- Columbia Sportswear
- Converse
- Descente
- Descente Golf
- Diadora
- Discovery
- DOD
- Dunlop
- Dynafit
- Eider
- FootJoy
- G/FORE
- Golden Bear
- Golfzon Market
- Helvesco
- J.Lindeberg
- K2
- Kodak
- Kolon Sport
- Le Coq Sportif
- Malbon Golf
- Mark & Lona
- Master Bunny Edition
- National Geographic
- NEPA
- New Balance
- Nike Golf
- Nike Unite
- Nordisk
- Pearly Gates
- Philipp Plein Golf
- PING Golf
- PXG
- Salomon
- Sierra Designs
- Skechers
- Snow Peak
- Spyder
- St. Andrews
- TaylorMade
- The North Face
- Titleist
- Umbro
- Under Armour
- Vans
- Vivicious
- Voldist
- Wide Angle
- Wilson
8. Accessories & Jewelry
- Golden Dew / Rosedor
- Luxottica
- Oyani
- Swarovski
9. Kids & Baby
- Bebe de Pino
- Bene Bene
- Benetton Kids
- Enfants
- Etoile
- I Love J
- LEGO
- Moimoln
- National Geographic Kids
- NEPA Kids
- New Balance Kids
- Nike Kids Value Store
- Off Label
- Polham Kids
- Toebox
- TOPTEN Kids
10. Lifestyle, Home & Electronics
- Blue Bottle
- Casamia
- Daiso
- Jaju
- Le Creuset
- LG Best Shop
- No Brand
- Royal Copenhagen
- Samsung Store
- Shinsegae L&B
- Tefal
11. Other Category & Services
- Barbara / Vivien
- Emart24
- Eye Avenue
- Information Center
- Look Optics
- Olive Young
- The Cosmetic Company Store
- Venus & Wacoal
Shinsegae Outlet Busan Dining & Cafe Directory
Whether you need a full sit-down meal or a quick caffeine fix between shops, Shinsegae Premium Outlets Busan offers an wide range of culinary options. From trendy global favorites like Shake Shack and Blue Bottle Coffee to viral Korean bakeries like Knotted Donuts and local gourmet options in the Taste Village food court, you’ll easily find something to refuel your shopping spree.
Below is the complete, categorized list of all dining spots and cafes available across the outlet.
🍽️ Click to View Complete Dining & Cafe Directory (A–Z)
1. Restaurants & Food Court (Taste Village)
- Ashley Queens
- Bueokgan
- Bueokgan Chinese
- Cheongsapo Dwaeji Gukbap
- Clap Pizza
- Dakjip-ae
- Ganko
- Hanwadam Soban
- Jackson Fried Chicken
- Obok Susan
- Onsen (Tendon)
- Phil Dong Hambak
- Pizzeria O
- Pungwonjang
- Shake Shack
- Soi Yeonnam
- Subway
- TG No.1 by Palsunsaeng
- The Taco Booth
- Tteumsot
2. Cafes, Bakery & Desserts
- Auntie Anne’s Pretzels
- Blue Bottle Coffee
- Bonanza Coffee Roasters
- Candied Minds
- Gong Cha
- Gyeranppang Club (Egg Bread)
- Hongmidan
- Jamba Juice
- Jatpumeun Geujip Walnut Cake
- Knotted Donuts
- Myeongrang Hotdog
- Starbucks
Seasonal Decoration at Shinsegae Outlet Malls
Shinsegae Simon is famous for its elaborate central plaza decorations. Depending on the month of your visit, you will encounter themed backdrops ranging from vibrant spring Jeju Canola Flower installations to European-style Christmas markets and Halloween displays.



Lotte Outlet Dongbusan vs. Shinsegae Simon Busan: Head-to-Head Comparison
Can’t decide which outlet to visit? Here is a direct breakdown based on shopping priorities:
1. High-End Luxury Brands
- Winner: Lotte Premium Outlet Dongbusan
- Why: Lotte Premium Outlets Dongbusan hosts more premier luxury flagship outlet stores (Gucci, Burberry, Bottega Veneta, Fendi, Balenciaga, and more) than Shinsegae Simon Busan (But, if you are looking for a specific brand such as Moncler, you need to check the brand directory for both outlet malls).
2. Atmosphere & Photo Opportunities
- Winner: Shinsegae Simon Premium Outlets
- Why: Shinsegae’s open-air Tuscan village design, central clock tower, and seasonal decorative gardens offer a better outdoor walking and photo experience.
3. Location & Public Transport Convenience
- Winner: Lotte Premium Outlet Dongbusan
- Why: Lotte is easily accessible via the Donghae Line (Osiria Station) and sits directly within the Osiria Tourism Complex alongside major attractions. Shinsegae Simon requires a bus transfer or a longer taxi ride and has not many things to do nearby.
Where to Stay: Hotels in the Gijang Area
If shopping and coastal relaxation are high on your itinerary, staying in Gijang places you right next to the outlet malls, Lotte World, and oceanfront dining without the long commute from downtown Busan. Options range from luxury oceanfront resorts like Ananti Cove to convenient, modern hotels near Osiria Station like Matie Osiria.
Search Your Stay
Bonus Insider Stop: The Handsome Factory Outlet Busan
If you are a fashion enthusiast specifically looking for high-end Korean designer brands, this is a place you are looking for.
Handsome (pronounced /han-seom/, 한섬) is a Korean fashion company. It carries more than 30 brands under its umbrella, including Time, System, and Mine. The company manufactures its own brands and imports prestigious global fashion brands. Handsome’s brands are quite well-known in South Korea.
This Korean fashion company has regular retail stores and outlet stores by brands all over South Korea. However, this Handsome Factory Outlet in Busan has almost all of its brands in one place, so it is more convenient to shop around, especially for fans of Handsome’s brands.
Quick Facts
- Address (English): 41 Hwajeonsandan 4-ro 25beon-gil, Gangseo-gu, Busan
- Address (Korean): 부산 강서구 화전산단4로25번길 41
- Operating Hours: 10:30 AM – 8:30 PM (Daily)
- Call: +82-51-638-6500
How to get to The Handsome Factory Outlet Busan
📍 Location on Maps
• Save on KakaoMap: Open KakaoMap Pin
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🚇🚍 By Subway + Bus Transfer
Take Subway Line 1 to Hadan Station (Exit 3), transfer to local bus Gangseo-gu 9 or 9-1, and get off at Bonnoksannokmyeong Elementary School (본녹산녹명초등학교). Walk 500 meters to the warehouse.



Foreign Tourist Tax-Free & Instant Refund Guide
Shopping in South Korea offers significant tax savings for international visitors. Here is how to maximize your tax refunds at Busan’s outlet malls:
- Minimum Purchase: Spend at least 15,000 KRW on a single receipt at participating stores displaying the “Tax Refund” logo.
- Request Your Tax Slip: Present your physical passport to the cashier at checkout and ask for a Tax Refund Receipt.
- Process On-Site at the Outlet: You don’t have to wait until the airport! Head to the outlet’s Information Center, where you can scan your passport and tax receipts at the on-site Tax Refund Kiosks to receive your refund immediately.


Essential Tourist Tips for Shopping in Busan
Best Times to Shop: Sales & Season-Off Calendar
To score the deepest markdowns at Busan’s outlet malls, timing your visit around major clearance windows makes all the difference. Here is a breakdown of when prices drop the lowest throughout the year:
☀️ Summer Clothing Clearance
- Late June – Early July: Summer Season-Off Begins (Standard outlet discounts applied)
- Mid-July – Early August: Peak Summer Clearance (The maximum discount period for summer apparel)
❄️ Winter & Year-End Clearance
- Late November – Early December: Winter Season-Off Begins
- Mid-December – Early January: Deep Discounts + Year-End Mega Sales(🔥 Peak Savings Period: This window offers the absolute biggest price drops of the entire year!)
💡 Bonus Tips: Special Discount Events
- Korean Holidays (Seollal & Chuseok): Look for special promotional events during the weeks surrounding Seollal (Lunar New Year, Jan/Feb) and Chuseok (Korean Thanksgiving, Sep/Oct).
- Black Friday (November): November brings major outlet-wide promotional events.
⚖️ Shopping Strategy: Savings vs. Selection
Keep in mind that waiting for peak clearance yields the deepest price drops, but popular sizes and trending items sell out quickly.
Frequently Asked Questions (FAQ)
Yes. Shinsegae Simon Premium Outlets Busan (located in Jangan-eup, Gijang) is officially operated by Shinsegae Simon. Local buses frequently refer to it simply as “Busan Premium Outlet.”
Lotte Premium Outlet Dongbusan is the better choice for high-end luxury shopping, carrying more premier designer boutiques including Gucci, Fendi, Burberry, Bottega Veneta, Balenciaga, and more.
Yes. Foreign tourists presenting a valid passport can receive tax refunds at on-site self-service kiosks inside the mall customer centers for purchases over ₩15,000 KRW.
Take the Donghae Line train from Haeundae Station directly to Osiria Station (approx. 15 minutes). Take Exit 1 and walk 10 minutes to the outlet entrance. Alternatively, a taxi takes roughly 20-30 minutes (₩11,000–₩18,000 KRW).
Looking for Downtown Department Stores?
If you’re looking for current-season luxury collections, high-end beauty counters, or tax-free flagship shopping right in the heart of the city, check out our companion guide to Busan’s department stores, including the iconic Shinsegae Centum City, officially recorded as the world’s largest department store!
Read Next: Shopping in Busan: Complete Guide to Department Stores
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